New edition of the SOUTHFIT Challenge, the most important CrossFit event in Latin America

The CrossFit phenomenon is here to stay. As such, 1200 athletes from all over the region who have already qualified will arrive in the city of Buenos Aires to compete and be crowned the best. Over three days, they will test their physical abilities – individually and as a team – through exercises derived from Olympic gymnastics, Olympic weightlifting, and functional training.

This edition will occupy 10,000 m2: the Yellow Pavilion and Central Court. Martin Casas, director of Southfit Challenge stated “Being back at La Rural fills us with pride. Seeing the Central Arena full of spectators again is inspiring, and this year we want to break our own attendance record; we expect over 10,000 spectators.

Regarding sports, Nicolás Ini, director of Southfit, stated “Our goal is clear: to find the fittest in each category. All events are designed for this purpose. We will test their strength, endurance, and stamina, as well as teamwork. We will put them to the test on the 10 physical capacities outlined by CrossFit, so that the athlete or team with the best fitness will be the winner.”

This year, a category that is rapidly developing will also have a space: adaptive. And although it is not competitive, Southfit is committed to its growth in the coming years.

 

The event will also feature commercial stands from brands and services related to the sports industry: apparel, nutrition, supplies, instruments, and equipment. In addition, there will be attractions for the whole family: a food court, a beer garden, and games for the little ones.

Featured agenda

In parallel to the competition, a full agenda of activities will take place.

  • Exhibition - Friday 10/27 - 2 PM

The exhibition is intended to showcase the work being done with children and adolescents in weightlifting schools, the seedlings of the sport.

  • Competition

Saturday 10/28 – 2 PM to 7 PM

The promoters and organizers of this demo and competition are leaders in the sport and are backed by their athletic achievements and experience.

Nora Edith Köppel

– Three-time Olympian

– Three-time Master World Champion

Pan American Senior Record Holder

World Master Record Holder

– ENADE Argentina Director

Prof. Sergio Martín Parra

Physical Education Teacher

– Olympic Coach 3 times

Physical Trainer Boca Juniors Club

– Director ENADE Argentina

  • Sunday 10/29

Calisthenics.

13h Calisthenics Workshop: Introduction to basic movements, general concepts.

3:00 PM Exhibition: A leading figure in the activity will showcase the most complex movements of this discipline.

7 PM public class.

 

Event information

October 27th to 29th

From 7:30 AM to 8:00 PM

Yellow Pavilion and Center Court

 

Tickets will be sold at the event's ticket booths and through La Rural Ticket:

https://www.laruralticket.com.ar/event/southfit-challenge

 

For more info https://southfit.com.ar/

About La Rural, Buenos Aires Exhibition Centre

With over 140 years of history, La Rural, Buenos Aires Exhibition Center, is Argentina's premier event venue and a leading center in Latin America. It offers a combination of top-tier infrastructure and comprehensive services for visitors and exhibitors, along with a strong capacity for developing international-scale trade shows, conferences, conventions, and exhibitions. This solidifies its role as a strategic platform for the cultural, business, and social growth of the region. Strategically located in the heart of the city, the venue boasts 45,000 m² of indoor space, over 8,000 m² of green areas, cutting-edge connectivity and technological solutions, operational and logistical services, and an underground parking facility for 1,000 vehicles. La Rural integrates tradition and innovation in a management model focused on quality, efficiency, and experience, raising the standard for the MICE industry.

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